About Michael

Parenting. Writing. Interactive Strategy & Business Development.

That about takes up the days and nights. Bicycling, motorcycling, film, steampunk and Americana music squeeze in where time makes space.

Parenting doesn’t lend itself to bullet points.

Education
• M.F.A. Creative Writing, University of Minnesota, Minneapolis, MN. 2002.
• B.A. English, Mercyhurst College, Erie, PA. 1998.

Teaching Experience
• Century College, White Bear Lake, MN. Technical Writing.
• MCAD, Mpls. Vlogs & Blogs: Private and Public Discourse.
• Brown College, Mpls. Composition.
• University of Minnesota, Mpls. Composition, Creative Writing, American Lit.

Work Experience
• Director of Business Development. Clockwork Active Media Systems. 2008-Now.
Clients include BASF, United Way, Best Buy, General Mills & Saint Paul Foundation.
• Director of Interactive Solutions & Gaming. Archway Marketing, 2007-2008.
Clients included General Mills, Unilever, Coca Cola, Proctor & Gamble, & Showtime.
• Senior Strategist/Interactive Operations Manager. Colle+McVoy, 2005-2007.
Clients included Bayer ES, Nestle Purina, Red Wing Shoes, Time Warner & CaseIH.
• Program Associate. Institute for New Media Studies. 2004-2005.
• Coordinator. Health Journalism M.A., University of Minnesota. 2004-2005.
• Founder & Owner, Tulis Group. 2000-2004

Awards & Honors
• Winner, Loft Mentor Series, Poetry, 2009.
• Finalist, SASE/Jerome Award for Emerging Writers, 2008.
• Finalist, MARGIE Review’s “The Editor’s Prize” Best Poem Contest, 2008.
• Advertising Federation of Minnesota “The Show” Award, 2007.
• AdWeek Buzz Award, 2006.
• Effie Gold Award, 2006.
• National Agri-Marketing Association “Best in Show” Award, 2006.
• Academy of American Poets James Wright Prize, 2001.

Professional Development
• Forrester Research Conference, 2007.
• PMA Marketing Law Conference, 2007.
• PMA Annual Marketing Conference, 2007.
• AdTech Conference, 2007.
• AdTech Conference, 2006.
• Delivering Rich Internet Applications with Macromedia Flash MX Seminar, 2002.
• Brand Equity and its Role in Creating Customer Lifetime Value Seminar, 2002.
• Painting the News Conference: Intersection of Journalism and New Media, 2002.
• Playing the News Conference: Journalism, Interactive Narrative and Games, 2001.

Service
• Survivor’s Training, Board Member
• Advertising Federation of Minnesota Mentor
• Colle+McVoy Mentorship Program

Professional Affiliations
• Minnesota Interactive Marketing Association
• Mobile Marketing Association
• Advertising Federation of Minnesota
• The Association for Integrated Marketing

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  • What People Say About Michael

    "Michael is not only a great teacher. He is a great multi-tasker and contributor to society. He knows a lot about a lot, and showed us that he is always looking to learn more. It was a joy to have him as a teacher; his passion is contagious. He really knows how to reach his students."
    Kirsten
    Student, Century College

    “Michael is a very creative manager who develops great relationships with teams and clients. He is very strategic and has an awesome grasp of how to make the potential of interactive media come to bear for clients.”
    Myrna Krueger
    Account Director, Colle+McVoy

    “Michael brings deep subject matter expertise of the evolving interactive technologies/new media space. He is well versed and effective creating/delivering innovative marketing solutions leveraging existing and new technologies.”
    Robert Borman
    Vice President, Skybridge Marketing